Punch cartoons by Fougasse (Kenneth Bird). A veteran of the battle of Gallipoli in 1915, Art Editor and subsequently Editor at Punch, Fougasse chose his nom-de-plume from a Great War landmine. His early cartoons were about life at the front, some of which are extremely poignant today, and he gradually developed his own sparse style of drawing. Covering topics such as Advertising, the use of the Telephone, Cricket, Motoring and life in the City he expertly drew attention to changes in the habits of a nation with his excellent "Changing Face of Britain" series during WW2. He famously created the "Careless Talk Costs Lives" propaganda poster and many others, including adverts.